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Visa Security - New Dates for Chip and PIN Rollout in Australia
Visa announces dates for chip and PIN rollout for
Australia
Signatures will be phased out as part of a seven-point strategy to crackdown
on card fraud
Sydney, 2 November 2009 – Visa today announced it will move to chip and PIN technology for all
Australian Visa cards over the next four years, with signatures no longer accepted at the checkout
from 2013, as part of a wide-ranging agenda to cut card fraud.
Visa’s General Manager for Australia and New Zealand, Chris Clark, said Visa was working with
financial institutions and retailers to upgrade more than 14 million Visa cards in Australia1, half a
million merchant point of sale terminals and thousands of ATMs to chip and PIN technology.
“From January 2010, all new Visa credit cards issued in Australia will feature secure embedded
smart chips to give Australians a higher level of confidence in the security of their transactions,” Mr
Clark said. “This will be followed by the upgrade of Visa debit and reloadable prepaid cards from
January 2011,” he added.
“Chip technology will also offer banks and merchants the ability to provide their customers with
benefits such as faster transactions, innovations such as contactless payments and the opportunity
to store information such as reward programs on their cards.”
Mr Clark said the move to chip and PIN was part of a comprehensive seven-point security agenda
that also includes initiatives to enhance the security of online transactions. Cardholders will be
enabled to use a Verified by Visa password when shopping over the internet. Online retailers will
be required to capture the three-digit cardholder verification number when processing transactions,
while small and medium sized businesses will be required to enhance their levels of data security.
“These initiatives are part of a comprehensive security upgrade aimed at providing cardholders
with a higher level of confidence and significantly reducing all types of card fraud including
counterfeit, skimming and online fraud,” Mr Clark said.
“While card fraud in Australia remains low by world standards, overseas criminals are becoming
increasingly active in seeking out new arenas. The time is right to take advantage of the new
technologies available to work across the industry, with banks and merchants, to strengthen
security across the board,” Mr Clark said.
Visa announced its security strategy in December 2008 and has been consulting with financial
institutions and merchants to agree on the following actions and timelines:
· Moving to 100 percent chip card issuance. By 1 January 2010, banks and other financial
institutions must issue all new Visa credit cards on chip; by 1 January 2011 all new Visa debit
and reloadable prepaid cards must be on chip; and by 1 April 2013, 100 percent of all Visa
cards must be on chip.
1 At 31 March 2009 as reported by client financial institutions and may be subject to change
· Ensuring all merchant acceptance terminals must be chip capable and activated by 1 April
2012
· Ensuring all new Automated Teller Machines (ATMs) commissioned must be chip capable by
1 January 2011.
· Introducing a broad rollout of PIN (Personal Identification Number) verification for all domestic
transactions, with signatures no longer accepted from 1 April 20132
· Issuers must enrol all Visa cards for Verified by Visa, a free service for cardholders that
provides a password for secure online shopping, by 1 April 2012
· All merchants who take online, telephone and mail order transactions must check the threedigit
card verification code (known as CVV2) from 1 January 2011
· Small and medium sized (Level 4) merchants will be required to implement higher levels of
data security. Acquiring banks will be required to provide Visa with a program for their
merchants to comply with the Payment Card Industry Data Security Standard (PCI DSS) by
30 April 2010 that includes a strategy for risk profiling, merchant education and compliance
reporting twice per year.
Currently about 37 percent of Visa cards issued in Australia are chip-enabled3. Chip cards used
with PINs have proven to be effective in reducing counterfeit card fraud overseas. The UK
introduced compulsory chip and PIN in 2006, resulting in fraud losses at UK retailers falling by 35
percent between 2005 and 20084. In Malaysia, chip technology was mandated in 2005 and
resulted in domestic counterfeit fraud on Malaysian-issued Visa cards being virtually eliminated
within 12 months5
“The migration from signature to PIN will allow us to take full advantage of the protection provided
by chip card technology,” Mr Clark said.
He added that recent fraud trends have highlighted Card Not Present (CNP) fraud as an area of
concern. “Initiatives such as CVV2 and Verified by Visa will focus on online security and empower
cardholders to play a more active role in protecting their information,” Mr Clark said.
In addition to its multiple layers of security, Visa offers purchase protection across all of its credit,
debit and prepaid cards issued in Australia under its Zero Liability policy. Under this policy, Visa
cardholders are not held liable for unauthorised transactions whether they are conducted online, in
person or over the phone |